Pixel Piquette

For the non wine-nerds out there, Piquette is made with used wine grapes soaked in water to get the last sugars out. It’s then fermented and canned.

The result is a light and refreshing mid-strength drink that sits somewhere between wine and beer. 

The ‘pixel’ name inspired by the one standard drink in each can.

Easy to drink and measure.

I avoided any expected sharp corners and 8-bit looks that the name might invoke and went for a wholly organic, rounded look that spoke to it’s sustainable nature.