Cry Baby x Bacardi

Packaging

Print

3D

Cry Baby is a popular Adelaide bar, with a distinct fun-loving personality and lengthy queues to get in. In a bid to get drinks to patrons quicker, Cry Baby joined forces with Bacardi to create a house-pour rum cocktail in a food-safe oil tin.

I was tasked with making it an appealing choice for punters instead of time-consuming cocktails, keeping bar service fast and punters happy. I made full use of the large canvas with high-contrast designs that match the retro, grungy aesthetic of the venue.

The result is a distinct, visible, and brand-accurate collaboration that enjoyed a limited-run.